OpenAI's Dave Dugan explains how ChatGPT is building a new ad category

Jun 26, 2026 - 09:50
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OpenAI's Dave Dugan explains how ChatGPT is building a new ad category

Business Insider Senior Correspondent Lara O'Reilly interviews OpenAI Head of Global Ads Solutions Dave Dugan at the 73rd Cannes Lions International Festival of Creativity. They discuss the strategy behind advertising on ChatGPT and how OpenAI is approaching the user experience.

Read the original article on Business Insider

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