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Grindr is leaning harder into IRL events to grow social reach and attract advertisers. The app’s CMO says live experiences can spread farther online than brand posts and help offset ad caution around the platform.

Sep 16, 2026 - 07:35
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Grindr is leaning harder into IRL events to grow social reach and attract advertisers. The app’s CMO says live experiences can spread farther online than brand posts and help offset ad caution around the platform.

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